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Business Booster Workshop Series

The Regional Development Corporation (RDC) is offering a series of free webinars to address some of the most pressing issues identified by small business owners in Northern New Mexico.

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This workshop series will provide artists with the confidence, tools, systems, and routines to create and run a successful art business.

BUSINESS AS ARTISTS Workshop Series
August 16-November 22 (7 sessions)
Northern New Mexico College
FREE
(Limited to 12 participants)
Register soon!

DATES
  • Session 1: August 16: 2:00-4:00 pm

  • Session 2: August 30: 2:00-4:00 pm

  • Session 3: Sept 27: 2:00-4:00 pm

  • Session 4: Oct 11: 2:00-4:00 pm

  • Session 5: Oct 25: 2:00-4:00 pm

  • Session 6: Nov 8: 2:00-4:00 pm

  • Session 7: Nov 22: 2:00-4:00 pm

TOPICS
  • Mindset & Brand Value

  • Time Management, Planning & Prioritization

  • Business Basics, Bookkeeping & Finance

  • Funding & Professional Networking

  • Pricing Strategies, Selling & Protecting Your Work

  • Creative Marketing & Social Media Know-how

  • Business Plan & Flight (Marketing) Plan

WORKSHOP SERIES OBJECTIVES
  • Get clarity on priorities and time management

  • Learn the value of your artwork and you as an artist

  • Dive into Creative Marketing, the tools and know-how

  • Learn the basic requirements of setting up and running a businesses

  • Learn how to track revenues and expenses, make informed projections, and understand your business finances

  • Learn and discuss different techniques to price your work

  • Understand the benefits of a business plan and learn how to prepare one

  • Build a professional network

  • Get guidance on protecting your work

  • Learn ways to fund your business, where to find business resources and receive assistance

  • Learn about marketing strategy and the tools to build a basic marketing plan

  • Gain a comprehensive understanding of social media marketing fundamentals and how to create effective campaigns

  • Receive business support throughout course 

SCHEDULE
  • Session outlines forthcoming

Business As Artists Workshop Series is possible due to the generous support and participation of:
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MARKETING RESCUE

Create & Navigate Your Marketing Flight Plan (free 3-part series)

November 1, 8, 15: 12:00-1:30 pm (2023)

 

Overwhelmed? Join us for an interactive workshop series designed to help small business owners become savvy with their marketing, time, and resources. Register to grab your boarding pass and fly away with the tools and know-how to create an efficient, custom, marketing strategy. The workshop includes participant exercises and plenty of Q&A time. Attendance is free, but registration is required and limited.

 

Presented by M2X Studio, an award-winning branding, design, and marketing studio whose work impacts clients that impact their communities.

BONUS: Committed participants (attend all 3 workshops and complete exercises) will be eligible for a drawing to receive a 2-hour marketing one-on-one session with M2X Studio. All attendees will be welcomed into the RDC Business Outreach Community with access to technical support and services.

Session 1:
IMPROVISE
November 1 (Weds): 12:00-1:30 pm ONLINE

The overall marketing landscape: the musts & the methods

Session 2:
ADAPT
November 8 (Weds): 12:00-1:30 pm ONLINE

How to adapt to 2023’s marketing reality? How to use what’s out there to your advantage?

Session 3:
OVERCOME
November 15 (Weds): 12:00-1:30 pm ONLINE

Personalized action plans & tools to create your Marketing Strategy (Flight plan)

REGISTRATION: closed
QUESTIONS: Richard Lavallée, Business Outreach

Previous Business Booster Workshops

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